Privacy Policy

Effective Date: August 13, 2026

Lightenwells (“Lightenwells,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit or make a purchase from lightenwells.com (the “Site”), create an account, subscribe to our marketing emails, or otherwise interact with us.

This Policy applies to customers and visitors in the United States and Canada.

1. Information We Collect

We may collect the following categories of personal information:

Information You Provide

• Name, email address, phone number, shipping address, and billing address
• Order details, including products purchased and transaction history
• Account credentials and account preferences when you create an account
• Messages, return requests, warranty claims, reviews, and customer support communications
• Email marketing preferences and subscription choices

Payment Information

Payments are processed through PayPal. We do not store your full payment card number or PayPal login credentials. PayPal processes payment information according to its own privacy policy.

Information Collected Automatically

When you use the Site, we and our service providers may automatically collect:

• IP address
• Browser type, device type, operating system, and unique device identifiers
• Pages viewed, links clicked, referring URLs, approximate location derived from IP address, and interactions with the Site
• Cookie and similar technology identifiers
• Information about your use of our emails, such as opens and clicks

2. How We Use Your Information

We use personal information to:

• Process, fulfill, and deliver orders
• Provide customer service, returns, refunds, and warranty support
• Create and manage customer accounts
• Communicate about orders, account activity, or service-related updates
• Send promotional emails when you have subscribed or otherwise consented
• Improve the Site, products, customer experience, and marketing performance
• Detect, investigate, and prevent fraud, security incidents, misuse, or unlawful activity
• Comply with legal obligations and enforce our terms and policies

3. Cookies, Analytics, and Advertising

We use cookies, pixels, tags, and similar technologies to operate and improve the Site.

We use the following services:

• Shopline for e-commerce site functionality and order management
• Google Analytics to understand Site traffic and visitor interactions
• Google Ads to measure advertising performance and show or measure relevant advertising
• Meta Pixel to measure advertising performance and support relevant advertising on Meta platforms
• Hotjar to understand how visitors use and interact with the Site
• An email marketing provider to manage marketing subscriptions and email campaigns
• PayPal to process payments

These providers may collect or receive certain device, browser, cookie, usage, and event information when you visit the Site. Depending on applicable law, sharing information through advertising technologies may be considered “sharing” for cross-context behavioral advertising.

You can manage some cookies through your browser settings. You can also manage certain interest-based advertising preferences through the relevant platform settings, including Google and Meta. Disabling cookies may affect parts of the Site.

4. How We Share Personal Information

We do not sell personal information for money.

We may share personal information with trusted service providers that help us operate our business, including Shopline, PayPal, analytics providers, advertising partners, email marketing providers, hosting providers, shipping partners, and customer-support providers.

We may also disclose information:

• To comply with applicable law, legal process, or a valid government request
• To protect the rights, safety, property, and security of Lightenwells, our customers, or others
• In connection with a merger, acquisition, financing, reorganization, sale of assets, or similar business transaction

We require service providers to handle personal information only as necessary to provide services to us or as otherwise permitted by applicable law.

5. Marketing Emails

If you subscribe to marketing emails, we may send you product news, educational content, promotions, and offers.

You may unsubscribe at any time by clicking the “unsubscribe” link in a marketing email or contacting us at support@lightenwells.com. Even if you opt out of marketing emails, we may still send you non-promotional messages about orders, your account, returns, warranty claims, or other service-related matters.

6. Your Privacy Choices and Rights

Depending on where you live, you may have rights to request access, correction, or deletion of your personal information; opt out of marketing; object to or limit certain processing; and opt out of applicable sharing for cross-context behavioral advertising.

To submit a privacy request, contact support@lightenwells.com with the subject line “Privacy Request.” We may need to verify your identity before fulfilling your request.

We will not discriminate against you for exercising applicable privacy rights.

California Residents

California residents may have additional rights under applicable California privacy laws, including the right to know, delete, correct, and opt out of the sale or sharing of personal information.

Lightenwells does not sell personal information for money. However, use of Google Ads and Meta Pixel may constitute “sharing” of certain online identifiers and browsing activity for cross-context behavioral advertising under California law.

To request to opt out of such sharing, contact us at support@lightenwells.com with the subject line “Do Not Sell or Share My Personal Information.”

7. Canada Privacy Rights

If you are located in Canada, you may request access to, or correction of, personal information we hold about you, subject to applicable law. You may also withdraw consent to certain non-essential uses of your information.

To make a request or raise a privacy concern, contact support@lightenwells.com.

8. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Policy, including order fulfillment, customer support, warranty administration, tax and accounting requirements, dispute resolution, fraud prevention, and legal compliance.

9. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information. However, no method of internet transmission or electronic storage is completely secure, and we cannot guarantee absolute security.

10. International Data Processing

Lightenwells sells to customers in the United States and Canada. Some service providers may process or store information outside your province, state, or country of residence. We take reasonable steps to use service providers that apply appropriate safeguards to personal information.

11. Children’s Privacy

The Site is not directed to children under 13 years of age, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us at support@lightenwells.com.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the updated version on this page and revise the Effective Date above.

13. Contact Us

For questions, concerns, or requests about this Privacy Policy or our privacy practices, contact:

Lightenwells
Legal Business Name: LUMIHUE TECHNOLOGY LIMITED
Email: support@lightenwells.com
Phone: +852 47486135

Mailing Address:
LUMIHUE TECHNOLOGY LIMITED
19H MAXGRAND PLAZA, NO. 3 TAI YAU STREET
SAN PO KONG, HONG KONG